Experiential
Event Content & Concepts
At Agency EA, I supported multiple experiential proposals and projects by collaborating with creative strategy and business development teams to develop winning RFPs and compelling event materials. Here are a few of my favorites for Shipt, Google, and Samsung. This is only a small snapshot of the incredible work I got to be a part of at EA—let me know if you’d like to see or discuss some of the other experiential projects and concepts I helped shape.
Shipt @ SXSW
Feel-good, wellness-focused concepts and materials for Shipt at South by Southwest (which was unfortunately canceled due to COVID-19). Below, we have a rendering of the SXSW booth, OOH messaging in the LA metro area, and personalized wellness cards to seal each visitor’s relaxing experience.
Samsung Developer Conference
A small sample of the myriad social ads our team created to generate excitement and buzz around the Samsung Developer Conference.
Google Cloud BFCM Survival Kits
Google asked us to create a gift for hard-working developers that would help them power through the long nights and endless screen time due to Black Friday and Cyber Monday. The designer and I developed five creative concepts for these gifts; the client ultimately chose “Power Up Pack,” a game-themed kit that contained fun, energizing treats and tools (e.g., chocolate-covered espresso beans, laptop sticker, blue light glasses, branded tote).